Expanding your creative capabilities and technical know-how will benefit your clients’ brand and business, and your content marketing career, especially as the online landscape continues to change.
Optimizing your content to gain prime placement as a featured snippet can give your website or online presence a big advantage. See how it’s done, and how to use this skill to help yourself and clients.
By working directly within a website builder designed specifically for creating web pages, you can enjoy a number of advantages and convey more value to your clients.
How much is too much when crafting a proposal? You want your proposal to be strong, but you don’t want to put hours into it… and you don’t want to give so much away that the client doesn’t need to say yes…
Developing a basic understanding of content marketing metrics gives you a new skillset you can use to help your clients reach their goals.
Submit your very best work by taking time to proof and polish any piece before you send it to a client. Use these thirteen proofing tips to put your best professional foot forward.
Offering to monitor and write timely content as a service to your clients can boost your value and deliver impressive results.
AI is here to stay. Whether you choose to work in tandem with AI or solo – you need to be nimble. Don’t be afraid to explore emerging technologies.
It’s no longer futuristic to talk about AI-powered robots or voice-activated assistants… and now there’s Chat-GPT, which could change the way we write…
Most clients are good clients. But every writer worries about landing a bad client… here’s how to avoid clients who aren’t a good fit, and how to keep things on track with those who are.
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