All Articles by Michele Peterson

Michele, Hey, you've been using PublishPress Series for 1 month on your site. We hope the plugin has been useful. Please could you quickly leave a 5-star rating on WordPress.org? It really does help to keep PublishPress Series growing.

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Why You Should Make Unsubscribing from an Email List Easy

Encouraging people to unsubscribe if they no longer want to receive emails — and making it easy for them to do so — may result in a smaller list. But the subscribers you keep will be engaged and your list will be healthier.

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How to Develop Affinity Marketing Partnerships

Affinity marketing is about collaboration. You may have opportunities with prospects you haven’t even thought of yet, opportunities that could bring you both more business.

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How to Write Emails in Your Client’s Voice

Getting good at writing emails in your client’s voice is a win for your client since their emails consistently sound like them without their having to do the actual work. A clear voice makes them memorable, and builds a stronger connection between them and their customers.