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25 Monthly Challenge Ideas for Digital Copywriters

…needs. Write an autoresponder series for your email newsletter. Write a new lead magnet. Do as much research into your niche market as you can (competition, lingo, current pain points,…

LinkedIn Prospecting: Here’s H.E.L.P.

…LinkedIn search. But, once you have those in place, you can craft a simple strategy for attracting clients via the biggest professional social network in the world. Let’s start with…

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Reality Blog: 7 Steps to Winning Clients for Life

…insight into your methods, you can alleviate any concerns the client might have. Whether you’re explaining your research methodology or the rationale behind a headline, it’s all about making the…

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Reality Blog: The Year in Review

…some research first allows me to ask better questions. To understand the situation first, and only then suggest a way forward. This changed how outreach felt. It stopped being “Here’s…

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Enhancing Your Copy and Content With Popular Stories

…to use, discovering the classics and the current popular titles is easy — you’re just a quick Google search away. Allusions for Target Audience and Cultural Resonance Integrating literary allusions…

5 Methods to Improve Your Sales Writing

…you dive into your research, you’ll know what you’re looking for, and you’ll be able to pop it in where needed. 4. Layer Your Research No matter what you’re selling,…

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New Writers’ Number One Question, Answered

…the second week, search out three to five online publications that cater to your target market. Each day, read two or three articles in these publications to get a deeper…

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6 Digital Content Trends for Digital Copywriters

…digital copywriter, you have dozens of ways to address this content “explosion” with your growing research and writing skills. No matter your background or interests, there’s room for you. Let’s…

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