…your prospect can clearly see your value. For example, don’t just say you’ll write a blog post. Break down the process to include things like thorough research, SEO elements and…
…busy with client work, but in terms of doing things for your own business, it can certainly be a productive time. Action plan: As I mentioned earlier, I’m in winter…
…get a better understanding of how they live and what challenges they face. Or you might take a short-term job. It can be anything. Caretaking a farm, mowing lawns, working…
…do to make money, to earn a living on our own terms. But we get so much more out of our work when we keep our eye on how it…
…an argument for responding to any client email as soon as you can, there’s also the issue of “posturing” to consider. This is a term I learned from Dan Kennedy,…
…can be costly in terms of both time and dollars. Many people who form corporations outsource the task, adding another layer of expense. A major downside of corporations is that…
…you need to increase the number of potential home buyers at your Open Houses.” In freelance-writing terms, you want to have more conversations with the types of people who hire…
…designers are already working in. You can think of it as going to a foreign country but learning how to say “please,” “thank you,” and a few other simple terms…
…over. Okay, now we’ll look at the four things I would do differently. 1. Use the Knowledge You Already Have When I “discovered” copywriting, I was searching for a portable…
…state. Plenty of people sell blogs or social media management. But if you tell people what they get in terms of authority, credibility, constant presence, and peace of mind knowing…
