Reality Blog: Using a Branded Hashtag to Grow Your Followers

6 Responses

    1. Hi Jodie, Good question! I believe you can register and trademark a hashtag. But you can’t copyright one.

      I probably wouldn’t bother though. I can’t really see how you could enforce your legal rights to it, especially if they were operating in another country.

    1. Hi Gayla. I agree it is confusing at first.

      Think of a hashtag as a label or a tag.

      Say you have 50 physical photo albums, with a label on each. Five of these might be labelled “Holidays”. So by glancing at the cover, you can easily find the photo albums containing holiday photos.

      A hashtag is simply a way of labelling things online, eg #holidays

      So when someone searches for “holidays” or “#holidays”, then the posts in which you added the hashtag #holidays will appear in that person’s search results.

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